
“Terms of Surrender”
This is not a whitepaper. It’s a warning.
Terms of Surrender is the battle cry of a generation of marketers who are done being blamed for numbers they never controlled.
Inside this manifesto is the language executives have used against you—reclaimed, rewritten, and repurposed as leverage.
Includes:
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📥 PDF file
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🧠 Strategy-backed. Rage-fueled. Ready to deploy.
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🔥 For internal use, exec meetings, and stapling to the wall of anyone who thinks MQLs are marketing’s fault.
If the system won’t fix itself, we’ll burn it down.